• 4 minutes China 2019 - Orwell was 35 years out
  • 7 minutes Wonders of US Shale: US Shale Benefits: The U.S. leads global petroleum and natural gas production with record growth in 2018
  • 11 minutes Trump will capitulate on the trade war
  • 14 minutes Glory to Hong Kong
  • 3 hours Here's your favourite girl, Tom!
  • 5 hours China's Blueprint For Global Power
  • 3 hours Peaceful demonstration in Hong Kong again thwarted by brutality of police
  • 5 hours Brexit agreement
  • 9 hours Australian Hydroelectric Plant Cost Overruns
  • 13 hours Yesterday Angela Merkel stopped Trump technology war on China – the moral of the story is do not eavesdrop on ladies with high ethical standards
  • 12 hours IMO 2020:
  • 7 mins Nigeria Demands $62B from Oil Majors
  • 21 hours The Ultimate Heresy: Technology Can't Fix What's Broken
  • 5 hours 5 Tweets That Change The World?
  • 4 hours Bloomberg: shale slowing. Third wave of shale coming.
  • 4 mins ABC of Brexit, economy wise, where to find sites, links to articles ?
  • 7 hours The Problem Is The Economy, Not The Climate
Alt Text

The Oil Rig Count Collapse Continues

U.S. oil and gas rigs…

Alt Text

A Crisis Is Brewing For Offshore Oil

Times are hard for both…

Tyler Hamilton

Tyler Hamilton

Tyler Hamilton is a business columnist for the Toronto Star, Canada's largest daily newspaper. In addition to this Clean Break blog, Tyler writes a weekly…

More Info

Premium Content

Greenpeace Takes a Swipe at Cloud Computing

Greenpeace may spend much of its time protesting our suppliers of electricity — mainly nuclear and coal — but the environmental group is turning its attention today on some of the biggest users of  electricity: the big IT and Internet companies who rely on massive, energy-hungry data centres to move their bits and bytes. Greenpeace came out with a study today called “How Dirty Is Your Data?” and its goal is to put pressure on those multibillion-dollar Internet giants making money in the “cloud” — Facebook, Twitter, Google, etc. — but who are not doing enough to clean up their respective portion of the cloud. More than that, Greenpeace says some of these companies are refusing to disclose how much of the electricity they consume comes from dirty or dangerous sources. “The IT industry’s failure to disclose basic information on its rapidly growing energy footprint has hidden a continued reliance on 19th century dirty coal power to power its 21st century infrastructure. We think consumers want to know that when they upload a video or change their Facebook status that they are not contributing to toxic coal ash, global warming or future Fukishima’s.”

Greenpeace finds that data centres supporting Facebook, Twitter and the rest of the “cloud” consume up to 2 per cent of the world’s electricity but they are growing at a rate of 12 per cent a year. Unfortunately, many of the largest companies in this area do not release information on their energy use and associated impacts on global warming emissions.

Greenpeace estimates that some of these companies do, however, consume electricity with a coal intensity greater than the U.S. grid average. “One of the most popular social media companies, Facebook, is among the most dependent on coal-powered electricity, at 53.2 per cent,” according to Greenpeace.

Yahoo and Google are doing better, at least with respect to incorporating more renewables into the mix. “Yahoo! has sited near sources of renewable energy, and Google is directly purchasing clean power. Their models should be employed and improved upon by other cloud companies.”

Of the ten brands graded, Akamai, a global content distribution network, earned top of the class recognition for transparency. Yahoo! had the strongest infrastructure siting policy. IBM and Google demonstrated the best overall approach to reduce their current footprints.

By. Tyler Hamilton of Clean Break

Tyler Hamilton is a business columnist for the Toronto Star, Canada's largest daily newspaper. In addition to this Clean Break blog, Tyler writes a weekly column of the same name that discusses trends, happenings and innovators in the clean technology and green energy market. "Tyler's upcoming book, Mad Like Tesla: Underdog Inventors and Their Pursuit of Clean Energy, will be published in September."




Download The Free Oilprice App Today

Back to homepage



Leave a comment

Leave a comment




Oilprice - The No. 1 Source for Oil & Energy News
Download on the App Store Get it on Google Play