• 3 minutes Shale Oil Fiasco
  • 7 minutes "Leaked" request by some Democrats that they were asking Nancy to coordinate censure instead of impeachment.
  • 12 minutes Trump's China Strategy: Death By a Thousand Paper Cuts
  • 16 minutes Global Debt Worries. How Will This End?
  • 2 hours Greta named Time Magazine "Person of the Year"
  • 12 mins DUMB IT DOWN-IMPEACHMENT
  • 4 hours Everything you think you know about economics is WRONG!
  • 6 hours americavchina.com
  • 5 hours POTUS Trump signs the HK Bill
  • 7 hours Democrats through impeachment process helped Trump go out of China deal conundrum. Now Trump can safely postpone deal till after November 2020 elections
  • 8 hours WTO is effectively neutered. Trump *already* won the trade war against China and WTO is helpless to intervene
  • 18 hours Winter Storms Hitting Continental US
Alt Text

The Fatal Flaw In A Perfect Energy Solution

Solar updraft towers, better known…

Alt Text

Renewables Can’t Offset Growing Need For Fossil Fuels

Despite soaring renewable energy production,…

Alt Text

5 Renewable Stocks To Watch In 2020

As oil stocks continue to…

Irina Slav

Irina Slav

Irina is a writer for Oilprice.com with over a decade of experience writing on the oil and gas industry.

More Info

Premium Content

Shell Aims To Half Emissions By 2050

Shell has pledged to reduce its carbon dioxide emissions by 50 percent over the next five decades as it shifts to more renewable energy, including biofuels, and boosts operational efficiencies, in the latest sign that one of the world’s top Big Oil players is determined to move away from its principal business.

Yesterday, CEO Ben van Beurden told CNBC "Our view is if society needs to tackle the dual challenge of climate change but also accommodating higher demand for energy — as of course the energy poor need to get access to energy as well — we have to reduce the carbon footprint of the energy system as a society to a net zero level."

This may sound strange, or perhaps even cynical, but Shell has been signaling for a while now that its plans for a shift away from fossil fuels are serious. Now, as part of efforts to reduce its carbon footprint, one of the largest oil and gas companies in the world will also invest in carbon capture and storage projects, increasing its total expenditure on renewable energy from US$1 billion annually to US$2 billion. Still, as CNBC notes, this is a drop in the bucket of its main spend on oil and gas, which is planned at between SU$25 billion and US$30 billion.

But natural gas will also help Shell move away from heavy emissions. In fact, Van Beurden corrected his interviewer when he called Shell an oil company. “If anything, we are more a gas and oil company,” he said. “And on top of it, we are a much broader energy company as well.” Related: OPEC Agrees To 9-Month Extension Of Oil Production Deal

It seems this particular Big Oil player doesn’t want to be called that anymore, and is making an effort to transform its reputation. The acquisition of BG Group two years ago was a big part of that shift that a lot of observers took skeptically at the time, worrying about the debt pile Shell burdened itself with to pay for the acquisition. But it now seems the purchase was a very good decision: it turned Shell into the largest independent gas producer globally at a time when demand for gas is rising.

So, natural gas, renewable energy including biofuels, wind power, and EV charging networks – that seems to be the energy diversification plan of Shell. Yet, the company is not stopping there. Amid Amnesty International allegations that Shell needs to be investigated for complicity in abuses of human rights in Nigeria’s military suppressing protests in the oil-rich Niger Delta in the 1990s, the company said it will start reporting on the estimated carbon footprint of the people who use the fuels and other energy products it markets.

Where’s the connection? A further push away from oil and all the troubles it brings, including allegations of complicity in human rights violation. Shell clearly does not want to be seen as “an oil company.” It wants to be seen as an energy company that doesn’t just talk about cleaning up its act, but does it, and it does it in a responsible way. After all, reputation management is a big issue for oil—that is energy—companies.

By Irina Slav for Oilprice.com

More Top Reads From Oilprice.com:




Download The Free Oilprice App Today

Back to homepage



Leave a comment
  • Marcus Rönningås on December 02 2017 said:
    It is not a question off somthing as simple as reputation. Shell can see what the future beholds, and want's to change before they are forced to. Simple as that.

Leave a comment




Oilprice - The No. 1 Source for Oil & Energy News
Download on the App Store Get it on Google Play